These are the paid ads that send cold traffic to the free guide (and into the funnel). Four different angles — because, like every good advertiser, we test the message, not one video. Shoot all four in one go. Each is 30–40 seconds, vertical, on your phone.
Cash Swipe runs ~97 ads in our exact niche, shot exactly this way. Watch two or three before you record — copy the energy and framing, not their income numbers.
▸ facebook.com/ads/library/?id=969146219206124 — the "$10k" hook ▸ facebook.com/ads/library/?id=1381179720842129 — the restaurant micro-case ▸ all ~97 of their ads →Each ends on the same line ("the Merchant Acquisition Field Guide") on purpose, so the ad matches the landing page word-for-word.
Quick one for anyone in merchant services. Work out how many hours you spent last month to sign your last merchant. Actually work it out — dials, drive time, follow-ups, all of it. Now compare that to two years ago.
For most agents that number has gone up, and nothing about them got worse. The channel just got more expensive.
I put together a short free guide on what the operators who are still growing switched to instead. It's free and it takes about fifteen minutes to read. Link's below — it's called the Merchant Acquisition Field Guide.
If you're in merchant services, I put together a free guide on how professionals in this industry are adding accounts without cold calling, without door-knocking, and without running their own ads.
No cost, nothing to sit through — a short read that explains the whole system. Link's below. It's the Merchant Acquisition Field Guide.
Everyone in merchant services is trying to reach merchants harder — more dials, bigger lists, more hours.
The operators who are actually still growing did the opposite. They stopped chasing merchants and built something that makes merchants come to them. It's not flashy. It's just consistent.
I broke the whole thing down in a free guide — no cold calling, no door-knocking. Link's below: the Merchant Acquisition Field Guide.
The merchant didn't get harder to sell. They got harder to reach.
Ten years ago you got the owner on the phone. Today they screen the call and decide from their phone at nine at night. Your pitch is fine — the distance just got longer.
There's a way to close that distance without cold calling. I put it in a free guide — link's below. The Merchant Acquisition Field Guide.
The VSL is a separate, longer shoot — see the VSL script + teleprompter. These four are the short cold-traffic ads.
No income figures. No earnings. No "what you'll make." Not on camera, not off the cuff between takes. Cash Swipe says "$30k a month" — we never do. Our ads sell the free guide, nothing else. If a number ever feels tempting, drop it and say the sentence without it.
Road to Residuals · Ad Shoot Guide · scripts + style, ready to record